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DTSTART;VALUE=DATE-TIME:20261101T020000
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SUMMARY:EcoVG Mental Health Monday: The Accidental Bait and Switch - The 
 Real ROI of Sweat Equity
DTSTART;TZID=US/Pacific;VALUE=DATE-TIME:20261012T110000
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DESCRIPTION: EcoVG Mental Health Monday: The Accidental Bait and Switch - 
 The Real ROI of Sweat Equity Nobody sets out to screw over their 
 cofounder. Or their brother-in-law. Or the best friend who "helped out" 
 for two years while the business got off the ground. And yet &mdash\; 
 that's exactly how it lands when the payout finally comes due and everyone
  discovers they were never playing the same game.Sweat equity is one of 
 the most common deals in business\, and one of the most dangerous &mdash\;
  because most of the time\, the deal is never actually made. It's assumed.
  One person thinks they're investing in future ownership. The other thinks
  they're receiving loyalty\, generosity\, or friendship. Nobody 
 articulates the expectation and both assume you're on the same page -- but
  unwittingly\, you're not\, and by the time the business is worth arguing 
 over\, you're not negotiating a contract anymore &mdash\; you're triaging 
 a relationship. In this live\,1-hour class\, therapist-turned-family-
 enterprise-consultant Savannah Berry Suttle breaks down the three systems 
 of compensation that run underneath every "we're building this together" 
 arrangement &mdash\; Sweat Equity\, Relationship Capital\, and Financial 
 Capital &mdash\; and shows you how misaligned expectations between them 
 quietly plant relational landmines in your own path. You'll learn: Why 
 sweat equity gets conflated with loyalty\, generosity\, and friendship 
 &mdash\; and how that conflation becomes an accidental bait and switch The
  economics of trust: how to identify which currency each party actually 
 expects to be paid in (money\, equity\, ownership percentage\, authority\,
  security\, reciprocity\, goodwill\, gratitude &mdash\; they are not 
 interchangeable The tell-tale signs that two parties are operating from 
 different compensation systems ("Is this a labor of love\, or just 
 labor?") How to have the awkward\, deal-clarifying conversation before the
  work starts &mdash\; and how to repair when it's already gone sideways. 
 How to structure sweat equity so it protects your investment of time\, 
 energy\, relationships\, network\, and sanity Who this is for: Founders 
 and cofounders. Startup contributors working for "future upside." Family 
 business members and family office principals. Rising gen who've been 
 "helping out" for years. Friends going into business together. Anyone 
 who's ever traded free labor for a promise &mdash\; or accepted free labor
  and made one. Sweat equity can be awesome &mdash\; if you do it right. 
 Come learn how. Event Registration: Please click the Zoom Registration 
 Link below to complete the registration form to attend: https://ecovg.zoom
 .us/webinar/register/2317902733743/WN_A5n1jorPQUaaIKBWfNM34g Event 
 Date/Time: Monday\, 12th October\, 2026 11:00 AM PT/ 12:00 PM MT - 12:00 
 PM PT / 1:00 PM MT Meeting Agenda: 11:00 &ndash\; Welcome &amp\; 
 Introduction 11:15 &ndash\; The Accidental Bait and Switch: The Real ROI 
 of Sweat Equity 11:50&ndash\; FAQ's &amp\; Live Q/A: Get Your Questions 
 Answered 12:00 &ndash\; Closing Remarks Event Contact: If you need any 
 further assistance\, please reach us at events@ecovg.com or reach out to 
 Simran Talreja at simran.talreja@ecovg.com and Nikita Singh at 
 nikita@ecovg.com or call Lenin Fernandes at 2067373123. Subscription 
 Contact: If you'd like to join the EcoVg Ecosystem\, please contact Jack 
 George at jack.george@ecovg.com. Virtual Event Location: Online via Zoom 
 Meeting - A Zoom link will be sent in the confirmation email to registered
  members and approved guests along with a calendar invitation. Powered by 
 Ecosystem Venture Group Ecosystem Venture Group provides a forum for 
 connection\, feedback\, and investment opportunities. Participation is 
 voluntary. By participating\, you agree that your contact information may 
 be shared with attending investors. Event registrants may be added to our 
 mailing list. 
LOCATION:
PRIORITY:5
URL:https://www.k4northwest.com:443/events/ecovg-mental-health-monday-the-
 accidental-bait-and-switch-the-real-roi-of-sweat-equity
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